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Best Practice Sharing – Marketing Yourself as a Business Specialist

shrigley-hallAs a Business Specialist, what makes you special and how will someone know?

As business practitioners we work best when we are using our strengths and working in the field where we have the most experience, knowledge and enthusiasm. Being able to explain and demonstrate our specialism is key to finding opportunities and it is an area we can all revisit and enhance.

 

Personal Marketing Best Practice Sharing Event

We would like to invite you to a workshop to explore this with like-minded people. The day will focus how to market yourself as a specialist in your chosen field. We will cover how to create marketing content to showcase specialist knowledge and how to distribute your content in ways that reach your target audience.

Interactive Learning with Like Minded People

We will work interactively in small groups and there will be plenty of opportunity to share perspectives with other practitioners. In addition to the insights and learning  you will take away marketing materials that you can use immediately in your own business marketing:

  1. Your personal specialist profile, explaining why your target audience should consider engaging you.
  2. Marketing content that demonstrates what you do well and how this helps your target audience.
  3. One or more profile pictures that you can use as part of your personal marketing activities.

Experience the Best Practice Sharing Approach

You can use all the above as the basis for your personal and business marketing activities. You will have lots of opportunity to reflect, discuss, share and learn from the experiences of everyone at the event. You will gain insights into effective marketing approaches based on best practice in target marketing and content marketing. This is an opportunity to experience best practice sharing as an interactive process.

Workshop and Event Format

The event will be held on March 22nd. The venue is Shrigley Hall, a stately home and meeting venue just south of Manchester.  The day will start with coffee and informal introductions at 09.00am. The event will start at 09.30am.  We expect to wrap up around 2.30pm with the option for everyone to network informally after the event.

Venue and Event Cost

Working in a quality venue will help us all get more out of the day. There will be ample refreshments and lunch to make sure we maintain our focus and energy levels. We have booked professional photographer Sara Porter to capture high quality individual profile pictures that you can use for your own marketing.  To cover the cost, we are charging an event fee of £80.00 + VAT.

To learn more please contact the event organiser:

Event DetailsContact Event Organiser

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About Mike Knudsen

Mike Knudsen
Mike Knudsen works with businesses and teams to create and implement strategies for growth. He also works on alignment of company goals with internal communication and customer communication and interactions. Contact Mike >>

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