Johanna has been instrumental in creating innovative marketing campaigns and business and skills development programmes for people working in the creative industries such as cultural services, TV, digital media, film, animation, performing arts, dance, lifestyle and fashion.
Johanna’s guilty pleasure is fashion and she has worked in various areas of the fashion industry, most recently for House of Fraser in Cabot Circus Bristol and now for Rag Trade Productions and Beautiful Being in Cheshire. Throughout her 14-year career she has been involved in TV and magazine shoots, fashion shows and style editorials for fashion magazines, and she is an accomplished personal stylist and shopper.
Johanna has carried out projects with business such as: Forevergreen PR, Parameter, Creative Manchester at Manchester Metropolitan University, Acquire and Creative England.
Johanna is proud to be part of the strong and diverse board of trustees that helps govern the Diane Modahl Sports Foundation (DMSF), a registered charity that brings high quality athletics coaching opportunities to young people, and collaborative movement Northern Soho.